Money makes the world go ‘round, so why do so many of us struggle with it? From saving enough to understanding how to invest, money is often confusing and overwhelming.

But it shouldn’t be! Learning about money should be easy and FUN!

At EduCounting (Education + Accounting) we make it easy (and FREE!) to learn about money no matter how old you are.

Our short and simple videos and podcasts — for both parents and kids — cover almost every financial topic and break them down into a simple lesson and language that anyone can understand. From saving and investing to taxes, IRAs, mutual funds, stocks and more!

We believe there’s no shame in admitting what you don’t know and we want to make it easy for you to learn. Everything we create is with you, and your time, in mind. And every video or podcast offers an actionable step to get you on the path to financial knowledge and power.

This is what you needed to learn growing up but didn’t! The good news is that it’s never too late to learn and improve.

By understanding, appreciating and valuing money, we want to enable you to live the life you want. Let’s get EduCounting!


EduCounting began out of a desire to use what I learned over the years to remove the stigma around money and show how anyone can learn about finance.

I’m Ben Jones and my story begins in Indiana where I grew up with 5 brothers and a sister. My father came off a farm. We didn’t have much but what we did have was a mother who insisted we go to school and get one of five degrees that offered a certification (MD, JD, CPA, RN or a PE).



They’re Ben’s 13-year old twins and they’re going to teach you, and your kids, all about money. Each bite-sized ‘minisode’ tackles a financial topic like: Piggy Bank Origins, The Value of Money (and how to conserve), What’s An Allowance, Credit vs. Cash and more.


Our catalog of videos cover every topic around money (from taxes and benefits to investing and credit) and are made to teach you the ins and outs of finance in just a few minutes.

With easy to understand language, fun visual aids and action steps you can take, EduCounting is the finance teacher you never had!

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Stocks and bonds course

Check out our new Stock and Bond Course

Dad, Mak & G get together to deliver great investing knowledge on stocks and bonds for your family and kids. Real topics delivered in an easy (and fun) manner that will keep you engaged to build your financial literacy.